Dennis Food Service, CMO and veteran marketing professional, Luke LaBree, shares creative, practical, and actionable strategies for marketing your business on a shoestring budget.
Episode 74: Do the Free Stuff First
April 17, 2024Welcome to Episode 74 of the Dennis Knows Food podcast! In this special three-part installment, we’re excited to present Luke LaBree’s keynote address, “Do the Free Stuff First.”
15 Ways to Generate More Business, Traffic from Travelers & Tourists in New England
March 19, 2024Here’s how to generate more traffic and revenue this summer by attracting hungry travelers and weary tourists with your website and social media content.
Episode 73 – So You Want to Make a Podcast?
November 23, 2023In this episode of Dennis Knows Food, we’re diving into the world of podcasting with Michael Mirarchi, a professional “toilet paper” salesperson, author, and returning guest.
Embracing the Digital Storefront: Why Every Restaurant Needs a Website
July 17, 2023In today’s internet-driven digital age, a strong online presence is essential for any business. Yet, surprisingly, many restaurants and food-focused operations still operate without a dedicated website. By doing so, they unwittingly limit their potential reach and allow others to shape their brand’s perception online.
Episode 72 – Why Every Restaurant Needs a Website
July 17, 2023In today’s internet-driven digital age, a strong online presence is essential for any business. Yet, surprisingly, many restaurants and food-focused operations still operate without a dedicated website. By doing so, they unwittingly limit their potential reach and allow others to shape their brand’s perception online.
How Data Mine Your Restaurant & Why You Should
July 19, 2021Data makes the world go ‘round. At least, it’s one of the most crucial tools to help keep restaurants successful. Take a closer look at some of the stats behind popular marketing methods, see what channels make the most sense, and start thinking of creative ways to reach your audience today!
At-Home Consumers Craving Restaurant Food, Free Delivery, Meal Deals
December 7, 2020Locked-down consumers may be craving professionally made meals and restaurant food, but good food isn’t the only thing they like about restaurants, free delivery and meal deals are also in the mix.
Grow Your Foodservice Business with Content Marketing
November 19, 2020Content is as important to your digital presence and marketing efforts as the food you serve is to your dining room. It shows who you are, what you do and what you’re capable of – but most importantly – it can impact a visitor’s decision to return.
The 4 Best Ways for Restaurants to Draw in Traffic
March 18, 2019Increasing competition and customer expectations for consistent, quality service at restaurants makes getting people in the door more difficult than ever in today’s market. Competition created by new establishments and constant scrutiny via social media have raised the bar for service standards. Modern restaurateurs must react faster in order to succeed…
4 Ways to Appeal to Your Target Market
September 28, 2018To identify a target market, operators often look to specific generations. Baby Boomers, Gen Xers, Millennials, and Gen Z customers all have different food and dining attitudes, habits, and preferences. What we’re finding now is that many macro trends are shared across generations. They might just manifest in different ways in terms of specific needs and operational executions, but the trends are very applicable across almost all demographics. Once operators have a grasp on overarching themes, they can develop their menus, strategize, and market more effectively. Continue reading…
Ten Easy Ways Waitstaff Can Add $10 to Every Check
May 24, 2018Adding $10 to the check can put another $3 or more of profit in your register—and when you multiply that by all the tables served during a shift, it can add up! Here are 10 different ways to add $10 to every check….
Coffee and Tea Trends in Foodservice
September 11, 2017From premium grinds to cold and craft brews, specialty coffee and tea beverages have become a key focus for operators.
Episode 28 – The Story of Deb the Innovator
September 1, 2017In this inspirational episode of Dennis Knows Food, we’re sharing the story of a small town foodservice innovator who kept her business running, growing and adapting through all of the changes and challenges that were thrown at it. You won’t want to miss this one – so, connect your bluetooth devices, plug in your headphones and turn up the volume – it’s story time!
Episode 27 – Tips for Marketing Campaigns, Peanut Allergies & AI Cookies
August 25, 2017In Episode 27 of Dennis Knows Food we’re discussing tips for success in your next marketing campaign. Australian researchers have made a potential breakthrough in the fight against deadly peanut allergies. And Google now has a computer capable of making the perfect chocolate chip cookie. These topics and more in this week’s podcast!
Episode 26 – Five Ways to Boost Fall Sales, Calamari, Tarator Sauce and New Products
August 17, 2017In episode 26 of our podcast we’ll be discussing five ways to boost fall sales. Autumn is a favorite time of year for many folks, and it’s an ideal time to adjust your menu to capture new sales opportunities. We’re also going to talk calamari, you’ll find out where the name came from, how it’s eaten around the world and learn about a sauce that pairs perfectly with it. The sauce we’re talking about is “tarator,” not to be confused with tartar sauce. And on a humorous note we’ve got a short punny story to share with you.
Episode 25 – Guests & Their Cell Phones, Menu Psychology and New Products
August 4, 2017In this week’s podcast we’re picking up the phone – well, your customers are anyway. We’ll touch on the growing impact of smart phones on foodservice. We’re also taking a closer look at the psychology behind good menu design. There’s actual science behind getting customers to order and spend more
Episode 24 – Consumer Impact on Menu Development, Flat Iron Steaks and New Products
July 28, 2017In this weeks podcast we’re focusing on growing your takeout business. I met an individual earlier in the week who shared with me some tips he’d written for restaurants looking to “ramp up” their takeout business, those tips are at the heart of this week’s episode. Hungry? How about digging into the world’s largest Creme Brûlée? This week’s foodie fact – What was the estimated calorie count for the world’s largest Creme Brûlée?
Episode 23 – New Products, Creme Brûlée and Tactics for Takeout
July 21, 2017In this weeks podcast we’re focusing on growing your takeout business. I met an individual earlier in the week who shared with me some tips he’d written for restaurants looking to “ramp up” their takeout business, those tips are at the heart of this week’s episode. Hungry? How about digging into the world’s largest Creme Brûlée? This week’s foodie fact – What was the estimated calorie count for the world’s largest Creme Brûlée?
Dennis P&FS Honored by Business Community at Annual Dinner
January 30, 2017This past Friday (1-27-17) over eleven hundred people from twenty one surrounding communities eagerly joined together to honor area businesses and individuals at the the Cross Insurance Center in Bangor, Maine, for the 2017 BRCC Awards Dinner. As part of the award presentation, the fine folks at Rudman Winchell, Bangor Region Chamber of Commerce and […]